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Commtouch and MyPoints.com Team
Up to Deliver Special Offers in Time for Holidays
Nov. 16, 1999--New Agreement Will Give Web-Based Email Users Opportunity to Earn Rewards
by Joining MyPoints
Commtouch Software (Nasdaq:CTCH), a leading global provider of Web-based email solutions
for corporations and major online community sites, today announced an agreement with
MyPoints.com (Nasdaq:MYPT).
MyPoints.com is a leading provider of
online direct marketing, incentive and loyalty products, bringing Web users special offers
and rewards ahead of the holiday shopping season. Under the terms of the agreement,
MyPoints(R) will be extended to the rapidly growing Commtouch network of 150,000 partner
sites, including About.com, Excite International, First USA, Go2Net and BusinessWeek
magazine. Registered users who use email offered from any Commtouch partner site will earn
rewards by co-registering for the MyPoints Program.
Points may be redeemed for a wide
variety of goods and services, including travel awards, free long distance cards and
brand-name merchandise. "Enhancing our product with the MyPoints Program is another
example of the Commtouch commitment to providing end users with the best email services in
the market today," said Yael Elish, Vice President of Strategic Development for
Commtouch. "We chose MyPoints for their dedication to customer satisfaction and
leading market position."
"Commtouch is a leader in the
consumer email environment," said Steve Parker, Senior Vice President of Marketing
for MyPoints.com. "Thanks to this new agreement, Commtouch email users will have the
opportunity to earn rewards and enjoy money-saving discounts and special offers tailored
to their interests just in time for the holidays."
About MyPoints.com
MyPoints.com, Inc. (Nasdaq:MYPT) is a leading provider of Internet direct marketing,
incentive and loyalty products. The Company operates MyPoints(R), an Internet direct
marketing membership program, as well as a network of branded Internet loyalty point
programs based on the Company's rewards infrastructure technology.
MyPoints.com has sales offices in major cities nationwide. For direct marketing and
loyalty product information, please call toll-free 800/890-9351, 415/676-3700 from outside
North America, or visit www.mypoints.com.
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